The priority of any project is to restore and protect nature at scale. If we achieve this we are achieving our company鈥檚 mission. We can only do this if the project creates an attractive ROI. And this is only possible if the communities and those affected by the project feel like they stand to benefit from its success.

The specific goals may vary, but all our projects are guided by quantifiable metrics of ROI and measured against regular milestones. For private-sector clients our projects represent a high-value asset, but for natural-asset owners it鈥檚 often their entire livelihood, so we manage the performance of the project with the same level of rigour you鈥檇 expect in any other high pressure and high performance environment.

Environmental projects that prioritise social and economic co-benefits command a premium on any sellable assets such as carbon or nature credits. Healthy local communities are the single most important criteria for the long-term sustainability of any environmental project because they鈥檙e the strongest practical bulwark against many of the greatest threats to success - local buy-in, land-tenure conflict, lack of local ecological knowledge, unemployment, regulatory shift, corruption and cost-effective labour.